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Is ko a buy zacks.Coca-Cola (KO) Stock Moves -0.49%: What You Should Know

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The company has coped up with the industry-wide flattening of soda sales over the years by going on a buying spree and making investments in healthier. Book value reveals how much the company is worth if it were liquidated and all assets were sold for cash. By dividing book value by the total number of shares.